Welcome to the place where creativity meets conversion. Whether you’re DIY-ing your brand, prepping for a redesign, or just looking for guidance that actually makes sense—you’ll find it here. Because your business deserves better than generic advice and surface-level tips.


Have you been noticing the AI overview in Google Searches? So you’ve finally gotten the hang of SEO — you know how to sprinkle in keywords, write a meta description, and maybe even track your rankings on Google. Just when you thought you were keeping up… BAM. In walks a new acronym with main character […]

What Is Generative Engine Optimization (GEO)?

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If you have a Squarespace website, you might be wondering how to improve its SEO to rank higher on Google and attract more visitors. While Squarespace offers built-in SEO features, optimizing your site requires strategic tweaks and best practices. As a Squarespace website designer, I’ve helped small businesses enhance their website rankings using proven SEO […]

9 Ways to Improve SEO on a Squarespace Website

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